Remote Social Media Manager in New York

Position Summary

Are you passionate about digital storytelling and driving engagement across online platforms? We're seeking a detail-oriented, creative, and strategic Remote Social Media Manager who thrives in a fast-paced, collaborative environment. This opportunity allows you to work remotely while maintaining close ties to New York's vibrant digital ecosystem. You will be responsible for curating compelling content, building brand identity, and cultivating communities across multiple social media platforms to increase awareness and engagement.

Key Responsibilities

• Develop and execute platform-specific social media strategies aligned with overarching marketing goals
• Create and schedule high-quality, engaging content across channels such as Instagram, LinkedIn, Facebook, Twitter, TikTok, and emerging platforms
• Monitor platform analytics to evaluate performance and identify trends, adjusting strategies accordingly to maximize reach and conversion
• Foster authentic community engagement by responding to comments, managing DMs, and initiating conversations
• Collaborate with graphic designers, videographers, and copywriters to ensure visual and written consistency across posts
• Maintain a social media calendar that balances promotions, announcements, community building, and brand storytelling
• Stay current on social trends, algorithm changes, and industry updates to keep the brand voice relevant and effective
• Manage paid advertising campaigns with clear ROI objectives, optimizing performance based on data
• Coordinate with PR, influencer marketing, and email teams to ensure messaging consistency across digital touchpoints

Required Qualifications

Core Competencies

• 3+ years of experience managing branded social media accounts, preferably in a remote or hybrid setting
• Exceptional command of written language and editing with a talent for crafting compelling, audience-specific messages
• Deep understanding of platform-specific trends and audience behaviors
• Proven experience using social media scheduling and analytics tools like Hootsuite, Buffer, Sprout Social, or Later
• Experience working with design and video platforms, including tools like Figma, CapCut, or Adobe Express
• Skill in translating nuanced ideas into accessible and compelling social media messaging
• Understanding of digital optimization strategies for boosting content visibility
• An analytical mindset with comfort in interpreting data and reporting metrics
• Exceptional time management and the ability to juggle multiple projects simultaneously
• A growth-driven attitude with a passion for continuous learning and experimentation

Preferred Experience

• Background in brand communications, digital marketing, or public relations
• Hands-on experience with paid social advertising campaigns, A/B testing, and audience targeting
• Understanding of accessibility best practices and inclusive content creation
• Confidence in presenting ideas and strategies to cross-functional teams
• Basic knowledge of HTML/CSS is a bonus, not a requirement

Tools and Technologies

Platforms and Software

• Social Media Platforms: Instagram, LinkedIn, Facebook, Twitter, TikTok, YouTube
• Scheduling and Analytics Tools: Sprout Social, Later, Buffer, Meta Business Suite
• Design and Video Tools: Figma, Adobe Express, CapCut, InShot
• Collaboration Tools: Slack, Trello, Notion, Google Workspace
• Analytics and Metrics: Google Analytics, native insights dashboards

Work Environment and Culture

Our remote-first environment empowers you to create, lead, and innovate from anywhere. We believe in open communication, creative freedom, and a sense of accountability that brings out the best in every team member. You’ll be part of a collaborative marketing team that values inclusivity, creativity, and results.

Team Culture

• Virtual collaboration through regular check-ins and brainstorm sessions
• Emphasis on inclusion, diversity, and individual voice
• Creativity and experimentation are encouraged across all digital campaigns

Career Growth and Development

Long-Term Opportunities

This is more than a job—it’s a stepping stone to strategic leadership in the digital space. You'll have access to growth initiatives, including mentorship from experienced digital leaders, online courses, and regular performance reviews to help you refine your skills.

Advancement Potential

As our digital presence grows, so will your role, with potential to evolve into a senior strategic position in digital marketing or brand engagement.

Compensation and Benefits

• Annual Salary: $77,963
• A flexible remote work schedule that adapts to your routine
• Paid time off, mental health days, and sick leave
• Health and wellness benefits, including telehealth options
• Performance-based bonuses and annual salary reviews
• Budget for professional development and digital tools
• Opportunities to attend virtual conferences and social media summits

Ideal Candidate Profile

Who Succeeds in This Role

• Understands the balance between trends and strategic planning
• Excels in storytelling that informs, entertains, and drives engagement
• Uses data to guide decisions while staying creatively inspired
• Adapts quickly to change and takes initiative without constant oversight
• Collaborates openly while respecting differing perspectives

How to Make Your Application Shine

Application Tips

• Share specific social campaigns you’ve led that improved community engagement or conversions
• Offer your perspective on recent social media shifts or trends and how you’ve adapted your strategy
• Include a portfolio that highlights both creative content and consistent planning

Call to Action

Ready to drive meaningful impact through creative digital storytelling? Step into a role where your creativity fuels the community and your voice helps shape the brand identity.

Apply today and help us bring our social media vision to life—from wherever you are.