Remote Public Relations Associate in NYC

Position Overview

A thrilling opportunity awaits communications professionals who are passionate about digital storytelling and stakeholder engagement. As a Remote Public Relations Associate based in New York City, you'll champion innovative PR campaigns, amplify brand voice across media channels, and support digital media relations in a fast-paced, data-driven environment. With an annual salary of $89,926, this fully remote position blends strategic thinking with media technology, offering dynamic involvement in modern public affairs.

Key Responsibilities

Media Relations & Outreach

• Build and sustain strong media relationships with journalists, editors, and digital influencers.
• Coordinate virtual press briefings, podcast interviews, and online media events.
• Write, refine, and distribute press releases, op-eds, media kits, and briefing documents.

Strategic Communications Planning

• Develop PR strategies that support product launches, milestone announcements, and executive thought leadership.
• Align communications strategy with KPIs derived from audience analytics and content engagement data.
• Craft compelling narratives that resonate with industry verticals, investors, and end users

Content Creation & Optimization

• Create targeted messaging for diverse formats: social posts, blogs, earned media, and B2B pitches.
• Use sentiment analysis to guide message tone across owned and earned media
• Repurpose digital content using automation tools like Sprinklr and Adobe Creative Suite

Data-Driven Campaign Reporting

• Monitor PR campaign performance using tools like Meltwater, Cision, and Google Analytics.
• Compile reports with insights into engagement metrics, media reach, and PR ROI
• Recommend optimization strategies using real-time analytics dashboards

Work Environment & Collaboration

This role thrives in a remote-first culture that values autonomy, creativity, and digital fluency. You will work within a distributed team of communication strategists, brand storytellers, and digital marketers. Regular check-ins are conducted through platforms such as Zoom and Asana, while asynchronous collaboration occurs in shared knowledge hubs like Notion and Slack.

You’ll interact regularly with cross-functional departments—product, analytics, and executive teams—to ensure messaging is consistent, clear, and impactful. Collaboration is facilitated through cloud-based tools that streamline workflows, eliminate redundancies, and promote transparency.

Tools & Technologies Used

• PR Analytics Platforms: Cision, Muck Rack, TrendKite
• Data Visualization & KPI Tracking: Tableau, Google Data Studio
• Media Monitoring Software: Meltwater, Mention
• Project Management Tools: Asana, Notion, Trello
• Internal Communication: Slack, Zoom, Loom
• Content Design: Canva, Figma, Adobe Spark

Experience with these technologies isn’t mandatory, but is highly desirable. Candidates should feel confident navigating cloud-based ecosystems and using analytics to inform strategy.

Qualifications & Professional Skills

Essential Experience

• Bachelor’s degree in Communications, Public Relations, Journalism, or related discipline
• 2+ years of experience in media outreach, brand communications, or digital public relations
• Demonstrated experience managing PR campaigns in a remote or hybrid setup

Preferred Attributes

• Proficiency in crafting tech-forward narratives for consumer or B2B audiences
• Familiarity with integrated media planning and virtual pressroom management
• Strong command of digital trends, including social listening and engagement analytics

Soft Skills That Set You Apart

• Emotionally intelligent communicator with exceptional written and verbal skills
• An analytical thinker who translates complex ideas into digestible stories
• Organized multitasker who can pivot across projects without compromising quality

Growth Opportunities

This role is designed with upward mobility in mind. High-performing individuals can progress into senior PR strategist roles, eventually overseeing high-impact global communications initiatives. You’ll gain exposure to emerging media ecosystems and learn how to translate campaign performance data into strategy refinements.

Whether you aim to lead your own digital PR team or branch into corporate communications, this role lays the groundwork for long-term growth.

Why Join Us?

We offer a forward-thinking environment where innovative problem-solving, data-centric decision-making, and creative freedom are not just encouraged—they're expected. As part of a remote PR team, you’ll have access to continuous learning opportunities, exposure to global campaigns, and support from teammates who prioritize both excellence and empathy.

Our PR culture champions transparency, proactive feedback, and a shared mission to amplify voices that matter. Here, your work directly contributes to brand visibility, user trust, and company-wide momentum.

Call to Action

If you're a digitally savvy communicator who thrives on crafting impactful narratives, leveraging data to guide strategy, and navigating the fast-evolving media landscape, we'd love to meet you. Take the next step in your PR journey and apply now to shape how stories are told across the tech world.