Remote Marketing Analyst in Florida

Role Overview

Make your mark from anywhere. We're looking for a data-savvy Remote Marketing Analyst based in Florida who thrives on turning insights into action. If you have a sharp eye for trends and a passion for digital strategy, this role offers the perfect opportunity to lead analytics-driven marketing campaigns while working remotely. This role is designed for individuals who want to transform data into stories that drive action. You'll use analytics to identify marketing opportunities, diagnose campaign issues, and surface insights that improve ROI. Working alongside experienced digital marketers, content creators, and SEO specialists, you’ll help shape high-performing marketing strategies that make a real impact. If you're fluent in metrics and eager to be part of a digital-first company that values innovation and autonomy, this is your chance to grow.

Key Responsibilities

Data Analysis & Reporting

• Analyze digital marketing performance across multiple platforms, including paid media, SEO, email, and content.
• Track KPIs like CTR, CPA, bounce rate, ROAS, and customer acquisition cost
• Build dashboards in tools like Looker Studio or Tableau to visualize insights for teams
• Develop actionable reports that identify what’s working and what needs improvement
• Maintain data accuracy across analytics tools and platforms

Strategy & Collaboration

• Translate marketing goals into measurement strategies that define success
• Present data-driven recommendations to marketing leads and stakeholders
• Work with SEO and paid media teams to optimize campaigns based on real-time insights
• Partner with content strategists to identify which topics and formats yield the best results
• Contribute to the ideation and execution of A/B tests, measuring outcomes and drawing insights

Work Environment

This is a fully remote position available to candidates based in Florida. The ideal candidate is organized, self-sufficient, and thrives in a fast-paced, distributed work culture. Daily collaboration takes place over Slack and Zoom, with project tracking facilitated through tools such as Asana and Notion. You’ll be given the freedom to work independently, but you’ll never be isolated — weekly team huddles, open office hours, and cross-functional meetings ensure ongoing alignment and support. Our workplace promotes inclusivity and transparency, where outcomes matter more than hours, and ideas are valued over hierarchy.

Tools & Technology

Analytics & Visualization Tools

• Google Analytics 4
• Google Tag Manager
• Looker Studio or Tableau

SEO & Marketing Intelligence Platforms

• SEMrush
• Moz
• Ahrefs

CRM & Marketing Automation

• HubSpot
• Salesforce
• Mailchimp or similar tools

Collaboration & Productivity

• Slack
• Zoom
• Notion
• Asana

Required Qualifications

Education & Experience

• Bachelor’s degree in Marketing, Business Analytics, or related field
• 2–4 years of relevant experience in marketing analysis or digital strategy roles
• Portfolio or examples of past projects showing measurable marketing impact through analytics

Technical Skills

• Comfortable with marketing metrics like funnel performance, conversion rates, and churn
• Hands-on experience with data querying and manipulation using Excel, Google Sheets, or SQL
• Ability to manage marketing attribution models and integrate data from multiple channels
• Familiarity with content marketing analytics and how to track engagement beyond vanity metrics

Communication & Time Management

• Able to distill complex data into straightforward takeaways for non-technical teams
• Strong verbal and written communication skills
• Effective multitasker who can meet deadlines without sacrificing attention to detail
• Self-starter who takes initiative and adapts well to evolving priorities

Compensation & Benefits

• Annual salary: $77,589
• Medical, dental, and vision insurance
• 401(k) with employer match
• Generous paid time off and sick leave
• Remote work flexibility and a monthly home office stipend
• Access to professional development and training budgets
• Wellness benefits, including mental health support and fitness reimbursements

Your Impact

As a Marketing Analyst, your work will influence decisions that affect the entire customer journey. You’ll move beyond surface-level metrics to uncover deep insights that fuel more brilliant campaigns, drive lead quality, and optimize digital channels for maximum performance. By translating numbers into narratives, you’ll help the marketing team make informed choices that save time, stretch budgets, and build stronger engagement. Your work will touch everything from campaign launch to post-funnel performance, providing an end-to-end measurement strategy that empowers growth. Your insights will not only shape today’s outcomes but also guide long-term vision.

Career Growth & Development

We believe in promoting from within and supporting the development of our team. As you gain experience in this role, you'll have the chance to take on more strategic projects and grow into roles like Senior Marketing Analyst or Digital Strategy Manager. You’ll have access to coaching, advanced training programs, and participation in marketing conferences and industry certifications. From testing AI tools to exploring machine learning models for marketing prediction, your skillset will expand in step with industry evolution.

How to Apply

If you're passionate about using data to drive growth and thrive in a fast-moving, digital-first environment, we want to meet you. Apply now and bring your analytical mindset to a team that values insights over instincts.

Your next big opportunity is just a click away — start your remote journey with us today.