Remote Digital Marketing Manager in NYC

Description

Remote Digital Marketing Manager in NYC

Lead the Charge in Defining Tomorrow's Digital Marketing

Are you a results-oriented digital strategist looking to define the next era of online brand growth? This fully remote position based in NYC offers the opportunity to architect multi-channel marketing experiences that not only spark engagement but also drive measurable growth. As our Remote Digital Marketing Manager, you'll work across departments, bridge creative with analytical, and deliver scalable campaigns that align with our mission and marketplace positioning. You’ll lead with purpose, pushing boundaries in how we connect with our audience, all while working from wherever you thrive most.

Key Responsibilities That Drive Real Results

Strategic Planning & Campaign Execution

  • Architect robust, multi-phase marketing plans that connect user journeys across awareness, consideration, and conversion stages.
  • Build scalable campaign strategies that align with quarterly business goals and speak to segmented audiences across B2B and B2C.
  • Lead lifecycle marketing efforts—own email nurture sequences, campaign automation, and win-back strategies using a data-first approach.
  • Translate vision into measurable milestones, coordinating timelines, and KPIs for all marketing initiatives.

Content & Brand Messaging

  • Craft compelling brand narratives and campaign messaging that position us as industry leaders while fostering emotional resonance.
  • Guide writers and creatives in producing SEO-optimized content, including web pages, blog articles, ad copy, and product narratives.
  • Maintain brand consistency across all digital touchpoints, developing tone and style guides to unify internal and external communications.

Data-Driven Optimization

  • Build dashboards and reporting frameworks using Google Analytics 4, Looker Studio, and HubSpot to track campaign performance.
  • Conduct cohort analysis and customer behavior segmentation to unlock insights that inform personalization strategies.
  • Run regular A/B tests on landing pages, CTAs, and creative assets to maximize campaign efficiency and ROI.
  • Use heatmaps, conversion tools, and funnel visualization software to detect friction points in the user experience.

SEO and Paid Media Leadership

  • Develop comprehensive SEO strategies covering technical, on-page, and backlinking initiatives, regularly auditing for compliance and improvement.
  • Oversee paid ad campaigns across Google, Meta, and LinkedIn with complete control over targeting, creative, bidding, and analytics.
  • Coordinate with external PPC agencies and freelancers, ensuring execution aligns with internal branding and business goals.
  • Stay current with trends in SERP behavior, Google algorithm changes, and programmatic ad technologies.

Work Environment That Sparks Growth

Empowerment Without Micromanagement

  • Operate in an ownership-driven culture where initiative is rewarded and innovation is the norm.
  • Your creativity and insights will directly influence go-to-market efforts and performance milestones.
  • Attend strategy sessions, retrospectives, and cross-functional planning cycles to shape campaigns from conception to post-launch review.

Culture of Innovation and Trust

  • Work with a team of high performers who are deeply collaborative, user-obsessed, and driven by purpose.
  • Collaborate with designers, product owners, engineers, and leadership in a respectful, feedback-driven environment.
  • Test bold ideas in real-world scenarios—whether experimenting with video content, influencer partnerships, or new acquisition funnels.

Tools and Technologies You’ll Master

Marketing Stack

  • Google Ads, Google Analytics 4, Tag Manager, and Looker Studio
  • HubSpot for email automation, CRM integration, and contact segmentation
  • SEO platforms such as SEMrush, Ahrefs, and Screaming Frog
  • Paid media tools, including Meta Business Manager, LinkedIn Campaign Manager, and Google DV360

Collaboration and Workflow

  • Slack and Asana for seamless project coordination and task tracking
  • Figma for design iteration and feedback loops
  • Notion for knowledge management and content planning
  • Zoom and Loom for asynchronous and real-time alignment

What We’re Looking for in You

Qualifications and Experience

  • 6+ years of digital marketing experience, with a proven ability to build and scale growth engines
  • Experience managing budgets of $ 50 K+ monthly across paid search and social
  • Expertise in advanced SEO strategy, link-building outreach, and content optimization
  • Strong ability to craft persuasive messages, convey complex ideas clearly, and communicate across teams simplify complex ideas and sell them internally
  • Demonstrated success in building marketing functions for digital products, SaaS, or e-commerce brands
  • Fluency in analyzing funnel metrics and campaign attribution models (first-click, multi-touch, etc.)

Mindset and Values

  • You’re a hands-on leader, not afraid to jump in and build while setting strategic direction
  • You stay calm under pressure, adapt quickly to market changes, and thrive in ambiguity
  • You’re energized by learning new tools, keeping up with trends, and inspiring teams through experimentation
  • You embrace inclusive practices, celebrating diverse ideas and collaborators across cultures and backgrounds

Competitive Compensation and Perks

Why You’ll Love Working Here

  • Annual Salary: $91,339
  • 100% remote role—work from NYC or anywhere that inspires you
  • Learning and development stipend to support professional growth
  • Generous PTO policy and mental wellness days
  • Access to virtual wellness classes and coaching
  • Annual team summits and quarterly off-sites

Your Next Big Opportunity Awaits

This is your moment to take ownership of a pivotal role that shapes the digital growth of a company poised for the next chapter. You won’t just manage campaigns—you’ll build systems, unlock market potential, and lead transformations that ripple through our digital presence. If you’ve been searching for a mission-driven environment where creativity meets precision and ambition is backed by support, this is the opportunity for you. Apply now and take charge of your future!